
25. Jan
Welcome, Athletes.
If you have clicked on this link in the hopes of reading about a program full of optimism, mindfulness and inspiration then obviously haven’t trained with us. No three-word slogan (with the exception of ‘live, laugh, love’ – how can your heart not skip a beat out of pure positivity when you say that out loud?) is going to make you a better person this year.
With the turn of the page onto 1 January comes new gimmicks, promises and ultimately, let downs and failures. Like seagulls on a chip, the Instagram experts, pyramid scheme entrepreneurs and franchise gyms swoop from their predatory overhead patrol and push new deals, wondrous cleanses and detoxes or super supplements. Personally as a gym owner I hate this time of year, as too many in this industry cash in on the vulnerable people who finally decide that the new slate that comes with the turn of the calendar page provides an opportunity to attend a facility and a genuine attempt at self-improvement.
I have written about this before and I loathe repeating myself but the only reality worth facing is that we have to be patient and earn the right to feel happy about ourselves. We need to put in the hard work, the sacrifice, the commitment and consistency to create a positive result; namely, we need to experience ‘progression’. So, what’s the solution? A slow, hardworking, disciplined approach with a program and plan that has us frequently testing and measuring. I know right? It’s not exactly what you wanted to hear but deep down, you know I’m right.